Major Studies in Marketing (Pääaineopiskelijoille)
Announcement:
The language used was temporarily changed. Personal information page allows you to save your language settings.Organisation: | Marketing (ECON) |
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Year: | 2010-2013 |
Location: | Aktiiviset |
Further information: | |
Contents: | |
[F]Tavoitteet: | |
Minimum amount of ECTS credits: |
65 |
Code: | YMAAIP |
Level: | Subject studies |
Type: | For major subject students |
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Study module elements
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! Compulsory intermediate studies, 22 ECTS
- ! YMAA120 Marketing Research and Information Systems (6 ECTS cr.)
- ! YMAA130 Managing Customer Relationships and Services (6 ECTS cr.)
- ! YMAA900 Bachelor Level Reserch Tutorial and Bachelor´s Thesis (10 ECTS cr.)
- ! YMAA999 Maturity Examination (0 ECTS cr.)
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! Optional intermediate studies, 13 ECTS
- YMAA140 Marketing Management (6 ECTS cr.)
- YMAA361 International Marketing (6 ECTS cr.)
- YMAA410 Basics of Consumer Behavior (6 ECTS cr.)
- TLTA311 Entrepreneurial Marketing (6 ECTS cr.)
- TLTA311 Business in Asia (4 ECTS cr.)
- TLTA312 Business in Russia (4 ECTS cr.)
- TLTA710 Productisation (5 ECTS cr.)
- TTKA510 Risk Management (5 ECTS cr.)
- TJTA238 Introduction to Electronic Commerce (5 ECTS cr.)
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! Muut pakolliset yrityksen taloustieteen opinnot, 30 ECTS
- ! YJOA240 Human Resource Management (6 ECTS cr.)
- ! YJOA320 Strategic Management (6 ECTS cr.)
- ! YLAA105 Financial Accounting (6 ECTS cr.)
- ! YLAA220 Cost Accounting (6 ECTS cr.)
- ! YRIA511 Family Business (6 ECTS cr.)
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= this element has been marked obligatory
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